March 5, 2010 | AP

FILE - In this Wednesday, Dec. 9, 2009 file photo, released by Starpix, "It's Complicated" stars Steve Martin, left, and Alec Baldwin stop for a photo at the world premiere of their film, in New York. The Academy Awards have a tiresome habit of calling its annual telecast "Hollywood's biggest night." But this year, the Oscarcast could prove to be a pretty big night for television, too. The Oscars are boasting some good, old-fashioned box-office appeal with its co-hosts: Alec Baldwin and Steve Martin. (AP Photo/Starpix, Dave Allocca, File)